Angel investors are individuals who invest in high risk, usually early stage, ventures by reserving a portion of their total investment portfolios to provide companies with capital through direct, private investments. Our goal is to achieve higher returns than the typical public markets provide. Most angels are active investors - who contribute their time and experience, as well as offer introductions to valuable contacts essential to the success of the companies in which we invest.
Is angel funding right for your company? Below is a check list that will help you to decide if and when you should seek an angel investment.
Management team
Is your team experienced, driven, coachable and willing to cede some control and decision-making authority to outside investors?
Exit strategy
Do you have a clear exit strategy that will enable angel investors to generate a return of at least ten times their initial investment within around five years?
Target customer
Do you have an identifiable market segment?
Is there a demonstrable and significant demand for your proposed solution?
Market size
Are the projected revenues in your product category large and growing?
Can this be a several hundred million dollar market?
Competition
Have you identified potential competitors?
Do you understand the differentiation points for your company?
Will true barriers to entry help your company to maintain a competitive advantage?
Technology
Have you proven the concept behind your product or technology?
Can this be confirmed with data, or by objective experts?
Have you built a comprehensive business plan to commercialise the technology?
Protected intellectual property
Have you protected your intellectual property?
Have you performed an exhaustive search to be sure that you are not infringing on patents or trademarks held by others?
Sales strategy
Do you have a plan to achieve widespread market penetration for your products and services?
How will you do this as efficiently as possible?
Will you create an internal, direct sales team, or will you rely on external channel partners?
Profit potential
Can you demonstrate how high margins (+15%) and consistent cash flow growth will be achieved?
Capital needs
Do you require between $50,000 to $500,000 to finance growth activities, including product development, recruiting key staff, launching sales and marketing activity?
Financial projections
Have you developed reasonable financial projections - including an income statement, cash flow and balance sheet and supporting spreadsheets - based on logical, realistic assumptions?
Business plan
Have you developed a comprehensive business plan that articulates your key business strategies for how you will grow your venture?
Is angel funding right for your company? Below is a check list that will help you to decide if and when you should seek an angel investment.
Management team
Is your team experienced, driven, coachable and willing to cede some control and decision-making authority to outside investors?
Exit strategy
Do you have a clear exit strategy that will enable angel investors to generate a return of at least ten times their initial investment within around five years?
Target customer
Do you have an identifiable market segment?
Is there a demonstrable and significant demand for your proposed solution?
Market size
Are the projected revenues in your product category large and growing?
Can this be a several hundred million dollar market?
Competition
Have you identified potential competitors?
Do you understand the differentiation points for your company?
Will true barriers to entry help your company to maintain a competitive advantage?
Technology
Have you proven the concept behind your product or technology?
Can this be confirmed with data, or by objective experts?
Have you built a comprehensive business plan to commercialise the technology?
Protected intellectual property
Have you protected your intellectual property?
Have you performed an exhaustive search to be sure that you are not infringing on patents or trademarks held by others?
Sales strategy
Do you have a plan to achieve widespread market penetration for your products and services?
How will you do this as efficiently as possible?
Will you create an internal, direct sales team, or will you rely on external channel partners?
Profit potential
Can you demonstrate how high margins (+15%) and consistent cash flow growth will be achieved?
Capital needs
Do you require between $50,000 to $500,000 to finance growth activities, including product development, recruiting key staff, launching sales and marketing activity?
Financial projections
Have you developed reasonable financial projections - including an income statement, cash flow and balance sheet and supporting spreadsheets - based on logical, realistic assumptions?
Business plan
Have you developed a comprehensive business plan that articulates your key business strategies for how you will grow your venture?
